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Hello IAEE Members, The Community Engagement and Belonging Committee and I recently published a LinkedIn Newsletter exploring the growing impact of extreme weather on our industry: Weathering the Shift: How Extreme U.S. Weather Is Impacting Convention ...
We do both sides. Below is something you could adopt for both. Have had some great experiences in keeping the exhibitor in-booth experience fun, but aligned to the topics that are top of mind. It's comes in all forms and budget sizes. An example here ...
Love this article, Jennifer. I see events as go-to-market moments for companies. The perspective shift you're talking about significantly changes how you approach the opportunity and think about the outcome. ------------------------------ Chris Frank ...
The Business Side of Events Events are not simply gatherings; they are engines for growth. When designed with intention, they have the power to generate revenue, attract investment, build meaningful partnerships, elevate destinations, and in many cases, ...