EXPERTISE
Sales: Proven track record of increasing revenue by 15% year over year from memberships, sponsorships, partnerships and exhibition sales.
Financial/Operational Administration: Ability to visualize, organize and implement solutions for efficiency and profitability.
Project Development & Management: Skilled in leading projects from start to finish while ensuring cost effectiveness and increased profitability.
Strategic Partnerships & Business Development: Secured sustained and integrated partnerships that result in win/win outcomes.
Collaboration: Excellent communication and networking skills that result in member and customer engagement.
Membership Growth/Retention: Created new membership categories to increase engagement within the destination marketing industry from country to town levels and with the various disciplines that exist within the destination marketing organizations; increased engagement by 70% and revenue by 55% (2010 to 2015).