IAEE’s February webinar Trade Shows Don’t Cost…They PAY! presented by Richard Erschik broke attendance records. Our industry veteran’s webinar drew more than 200 registrants because of its unique content including an actionable solution to the pervasive exhibitor problem of poor lead follow-up after a show. Attendees learned the latest in industry proven PRE, DURING and POST show tactics that also helped them document and showcase a positive trade show ROI. Watch your email for the next webinar announcement so you and your staff can experience IAEE’s new education opportunities.