16 January 2024
10:30 AM - 11:30 AM CT
Maximizing exhibit and sponsorship sales outcomes post-pandemic requires a strategic approach that takes into account the changing landscape of exhibitions and events. Join this session for a discussion on the approaches most apt to succeed in today’s business environment guided by data from CEIR’s most recent research - Exhibit and Sponsorship Sales Approaches Driving Revenue Growth (Part One of a Series). This research uncovers a connection between the perception of the health of industry sectors served and success in meeting or beating 2019 pre-pandemic revenue goals.
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